Web Marketing School

Unleashing the Power of Lightning Fast SEO: A Comprehensive Guide on SEO Page Speed Optimization A Glimpse into the Past Before the advent of high-speed internet, webmasters did not attribute much significance to the speed at which websites loaded. They were more focused on stuffing their websites with as much…

Unlocking SEO Success: Link Building Strategies Every Site Owner Should Know Tracing the Trajectory of Link Building In the early years of search engine optimization (SEO), site owners quickly discovered the potential of link building to influence search engine rankings. Search engines, like Google, used the number of backlinks a…

Dueling Digital Titans: Navigating SEO and PPC in Online Marketing A Journey through Time In the nascent days of digital marketing, when chat rooms and AOL were all the rage, Search Engine Optimization (SEO) was taking baby steps. In the late 1990s, site owners began to realize the importance of…

The Showdown of Online Marketing: Unraveling SEO vs Social Media Tracing Back the Footsteps of Online Marketing Before diving deeply into the SEO and Social Media tug of war, let’s head back into the timeline of online marketing. Ever since the advent of the internet, marketers have been striving to…

Deconstructing SEO: The Quintessential Guide for Niche Site Optimization The Dawn of Niche Site Optimization In the early stages of the World Wide Web, websites were broadly generalized, attempting to cater to a wide audience. As the internet expanded, the idea of niche websites emerged. These were websites that were…

From Keywords to AI: Tracing SEO’s Transformative Journey The Genesis of SEO The world of Search Engine Optimization (SEO) as we know it today has indeed come a long way over the past two decades. Stepping back in the late nineties, search engines were in their fledgling stages, operating on…