SEO is an interesting game, we know how big brands (like Interflora) sometimes get it totally wrong and buy links resulting in google penalties – and you really shouldn’t play with fire unless you’re either: a) an experienced professional SEO or b) comfortable with having your site removed from Google. I’ve seen a case today where Santander (a well known Spanish bank, with offices globally) is basically
Yesterday evening, well known florist brand Interflora was wiped off the face of the internet. Well, in search marketing terms anyway… Searching for the terms [Flowers], [florist], [flower delivery], [flowers online] and hundreds of other related search terms yielded the interflora.co.uk domain in first place – until yesterday afternoon. Now the website does not even appear for its own brand name: A quick dig
This post started out as a tweet, then a comment on inbound.org, but neither really allowed me to vent enough so its ended up here on my blog – (which is unloved to say the least). It is in reference to this thread at Inbound.org which has been getting some heat on whether to include a PPC category on site. These are the comments that caught
Yet again parts of our industry are under fire from algorithmic changes at Google. The focus right now are Exact Match Domain’s (EMD), something that us SEO’s have complained about for years. I’ve lost count of the amount of times that I’ve seen an SEO moan that they site can’t outrank “buycheapbluewidgets.com” or whatever it may be, just because its an exact match. Thing is,
Hey folks, a bit of a quick and dirty post here, very little prep has gone into this, and the whole point is that I have to have a “give it up” tip at MozCon 2012, and as I didn’t speak about any nefarious or blackhat techniques, here it is! How to get 100k (real) followers on twitter (or G+ circle adds, probably a better
I stumbled on this less than 20 minutes ago across a twitter conversation concerning rankings for the keyword term “camper men shoes“. Its hardly a big money search term but it seems to be the subject of a bit of mud-slinging-intrigue. I’m not one to start outling networks – Ive operated my own, and lost domains in the past. But…. sometimes I just rise