The Curious Case of Camper Shoes

I stumbled on this less than 20 minutes ago across a twitter conversation concerning rankings for the keyword term “camper men shoes“. Its hardly a big money search term but it seems to be the subject of a bit of mud-slinging-intrigue.   I’m not one to start outling networks – Ive operated my own, and…


Got a Social Media Strategy? the BBC do….

Every now and then, someone uncovers something nice and shiny.  This time its Gianluca Fiorelli over at inbound.org – who has published the URL of the BBC social media strategy PDF file. Its always great finding things like this to see “how the big boys” operate, and Im cross posting it here to allow some discussion…


Blackhat vs Whitehat presentations

What do you prefer hearing at conferences?  When I talk about “edgy” stuff (yes, blackhat), the presentation is far better received by the audience. On the flip side, presentations about everything else tend not to quite as popular. Don’t get me wrong, I have invested huge amounts of time and energy into building decks, doing…