•rph@
The In-House Tools you need to succeed
In today’s day and age, there are so many SEO tools you can utilise to help you succeed internally. From tools such as Google Data…
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Web Marketing School
No affiliate links. No recycled SEO clichés.
Just independent, practical web marketing advice.
•Patricia Cuni
What I learned at Brighton SEO April 2022 – Takeaways from a Content Marketer (part 1)
I hadn’t been to Brighton SEO since 2016, when it was still being held at the Brighton Dome. Fast forward to 2022 and I was back!…
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•Martin MacDonald
Changes to Nofollow, Rel=”Bull”
Google today (September 10th, 2019) announced some changes to their handling of nofollow. You can read all about it here. In a nutshell, we used to…
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•Martin MacDonald
More Zero Results SERPs Spotted in the Wild
Here we are, less than a week after being reassured that no further queries would end up having their organic search results removed, and twitter user…
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•Martin MacDonald
A brief history of all the times Nofollow didn’t change
Another day, another flip-flop from Google on the functionality and specification of nofollow… Lets look back at all the times it hasn’t changed in the last…
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•Martin MacDonald
Here’s a(nother) Scary Thing about Zero Results Serps
A full 48 hours after my post on zero results serps, and how they could be a fundamental issue to online marketers, we see a great…
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•Martin MacDonald
RIP Google, a ‘Search Engine’ from 1998-2018
History Back in the late 90’s, we had a choice of search engines: Altavista, Infoseek, Lycos, Dogpile and probably others I have long since forgotten. Then,…
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•Martin MacDonald
Is Direct Traffic a Ranking Factor?
Yesterday, SEMrush released an updated version of their June 2017 ranking factors report, again placing Direct Traffic right at the top of the list – stating…
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•Martin MacDonald
My Secret SEO Strategy Guarantees Results…
…But I won’t tell you my strategy, because its proprietary… This post appeared in my FaceBook feed, and sparked some discussion: From the outset, lets be…
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•Martin MacDonald
If you had access to “Google Level Data”…?
So I thought this was probably worthy of its own post, but my good friend Dixon Jones left a comment on my previous post about the…
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•Martin MacDonald
Most SEO Studies are Basically Pointless
For some years now, the industry has had an unspoken problem with most SEO studies published. Sure, they pretty much always reveal the same factors (as…
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•Martin MacDonald
Scraping Google to Build Massive Datasets
Scraping Google for keyword rankings is a tricky business, they don’t want you to do it, and have gone as far as calling applications that do…
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70 posts