Recent Articles

Is this really what Seth Godin meant by permission marketing?

Having been in search for the last few years, I’ve not really had much involvement in email marketing. I saw this as a massive skills gap, and one I...

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#LidlSurprises & Sponsoring Trends

German discount supermarket chain Lidl is sponsoring a trend on twitter in the UK today, using the hashtag #LidlSurprises – so what could possibly go wrong? Lidl normally do...

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#iCloudHack: Cloud Storage a More Likely Source

(NOTE: the article below goes for ANY remote file backup service, NOT just DropBox). For the last couple of days the internet has been awash with stories of celebrities...

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Using Twitter Analytics to Boost Interaction

Edit Twitter make analytics free to everyone: That came as a bit of a shock to me, as it was already available to everyone – but they have indeed...

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Bulk Image Link Spam Going Un-detected?

I was asked earlier whether using badges for building links is a good idea. Its certainly not a new concept, enterprising SEO’s (myself included) had used this technique, or...

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Beginners SEO – Ignore the FUD!

Imagine it’s the first day you’ve ever studied SEO There are as many SEO blog posts as there are opinions, and as the saying goes, everyone’s got one. Over the...

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