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Articles about all things SEO and Web Marketing related:

The In-House Tools you need to succeed 

In today’s day and age, there are so many SEO tools you can utilise to help you succeed internally.   From tools such as Google Data Studio – which will allow you to create dynamic reports – to crawling tools such as SEO Data Tool.   If you sit in-house in …

Changes to Nofollow, Rel=”Bull”

Google today (September 10th, 2019) announced some changes to their handling of nofollow. You can read all about it here. In a nutshell, we used to have the nofollow directive.  Google are now moving towards a hint format. That’s important, because a directive is considered a firm command, whereas a hint, is not. We …

More Zero Results SERPs Spotted in the Wild

Here we are, less than a week after being reassured that no further queries would end up having their organic search results removed,  and twitter user Geoffrey Weg has spotted another, but this time its a product – NOT an information search: Query:  “Lagavulin 16” (coincidentally, my absolute favorite whisky – …

A brief history of all the times Nofollow didn’t change

Another day, another flip-flop from Google on the functionality and specification of nofollow…  Lets look back at all the times it hasn’t changed in the last decade: Timeline January 2005:  Google, Yahoo & MSN Announce NoFollow As reported in detail by Danny Sullivan (yes, now Google Search Liaison) NoFollow was introduced to …
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    • SEO Strategy Forum
      Enterprise SEO has unique challenges, and scaling strategy that might be easy elsewhere becomes complicated.  This is the forum to discuss non-technical strategy to be leveraged on enterprise class websites.
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    • Core Web Vitals Forum
      The health of your website is increasingly important to SEO, and SEM (quality score metrics).  Whether its Page Speed or Cumulative Layout Shift or the upcoming UX signals (due in May 2021), this is the forum to chat about it.
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      Linkbuilding doesn't need to be a dirty word: even Google have said that "Digital PR" is a vital part of web marketing.  It's what drives site authority, you can discuss it here.
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      Work in digital? Posting here about the industry, or off-topic posts.  It's a bit like Twitter, but without the Trolls, or Facebook but without the attitude!
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