More Zero Results SERPs Spotted in the Wild

Here we are, less than a week after being reassured that no further queries would end up having their organic search results removed,  and twitter user Geoffrey Weg has...

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A brief history of all the times Nofollow didn’t change

Another day, another flip-flop from Google on the functionality and specification of nofollow…  Lets look back at all the times it hasn’t changed in the last decade: Timeline January...

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Here’s a(nother) Scary Thing about Zero Results Serps

A full 48 hours after my post on zero results serps, and how they could be a fundamental issue to online marketers, we see a great example of how...

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RIP Google, a ‘Search Engine’ from 1998-2018

History Back in the late 90’s, we had a choice of search engines: Altavista, Infoseek, Lycos, Dogpile and probably others I have long since forgotten. Then, with little warning...

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Is Direct Traffic a Ranking Factor?

Yesterday, SEMrush released an updated version of their June 2017 ranking factors report, again placing Direct Traffic right at the top of the list – stating that its the...

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My Secret SEO Strategy Guarantees Results…

…But I won’t tell you my strategy, because its proprietary… This post appeared in my FaceBook feed, and sparked some discussion: From the outset, lets be perfectly clear, there...

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If you had access to “Google Level Data”…?

So I thought this was probably worthy of its own post,  but my good friend Dixon Jones left a comment on my previous post about the value of SEO...

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Most SEO Studies are Basically Pointless

For some years now, the industry has had an unspoken problem with most SEO studies published. Sure, they pretty much always reveal the same factors (as long as the...

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Scraping Google to Build Massive Datasets

Scraping Google for keyword rankings is a tricky business, they don’t want you to do it, and have gone as far as calling applications that do it “Black Hat”....

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You don’t really hate SEO.

Do you hate SEO? Are you sick of spam emails, web pages with text that makes no sense & huge ugly blocks of links? Well, you’re not alone. For...

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Twitter Block Web Crawlers via Robots.txt?

[aesop_parallax img=”https://webmarketingschool.com/wp-content/uploads/2015/07/shutterstock_176194913.jpg” parallaxbg=”on” captionposition=”bottom-left” lightbox=”on” floater=”on” floaterposition=”left” floaterdirection=”up”] A small thread yesterday on HackerNews claimed that Twitter had de-indexed their entire site, using Robots.txt to block crawler access. They...

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PageRank Sculpting: Yes it does Work!

  SEMpost reported this week that some googlers stated: “PageRank Sculpting still doesn’t work, which it hasn’t for over six years“   Like a lot of what rank and file Googler’s...

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The Best SEO Tools – Voted for by You!

The votes have been counted, the decisions are in: Over 1,200 votes were cast, they’ve been counted & checked… I now have the pleasure to announce the results of...

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#LidlSurprises & Sponsoring Trends

German discount supermarket chain Lidl is sponsoring a trend on twitter in the UK today, using the hashtag #LidlSurprises – so what could possibly go wrong? Lidl normally do...

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#iCloudHack: Cloud Storage a More Likely Source

(NOTE: the article below goes for ANY remote file backup service, NOT just DropBox). For the last couple of days the internet has been awash with stories of celebrities...

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Using Twitter Analytics to Boost Interaction

Edit Twitter make analytics free to everyone: That came as a bit of a shock to me, as it was already available to everyone – but they have indeed...

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Bulk Image Link Spam Going Un-detected?

I was asked earlier whether using badges for building links is a good idea. Its certainly not a new concept, enterprising SEO’s (myself included) had used this technique, or...

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Beginners SEO – Ignore the FUD!

Imagine it’s the first day you’ve ever studied SEO   There are as many SEO blog posts as there are opinions, and as the saying goes, everyone’s got one. Over...

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Google Removing Exact Match keywords

  UPDATE: Enough people have argued that Google aren’t removing Exact Match Keywords, so I’ve put together possibly the least attractive infographic you’ll see this year:   Original post...

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Free SSL Certificates (for SEO?)

  Google’s recent announcement that SSL certificates are a ranking factor has created a bit of a rush to get sites secured. Lets be perfectly clear for just a...

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