#LidlSurprises & Sponsoring Trends

German discount supermarket chain Lidl is sponsoring a trend on twitter in the UK today, using the hashtag #LidlSurprises – so what could possibly go wrong? Lidl normally do a good job advertising, and the TV campaign that this sponsored trend is backing will no doubt be high in TVR spend – meaning those of us … Read more

Digg banned from Google?

Something interesting has just come across one of my networks (hat tip to datadial), just a few days after Digg have announced that they are building a replacement for the much loved Google Reader, they have (coincidentally?) disappeared from the primary google index. Is it an SEO penalty for links? That seems to be the … Read more