Negative SEO vs. MattCutts.com

Negative SEO has been a hot topic for a number of years now, and we all know the typical routes to demoting your competition: 1) buy loads of crappy links (ie. xrumer/fiverr blasts) 2) duplicate the target site across hundreds of other domains, (squidoo lenses for instance) 3) breach GWMT

Digg banned from Google?

Something interesting has just come across one of my networks (hat tip to datadial), just a few days after Digg have announced that they are building a replacement for the much loved Google Reader, they have (coincidentally?) disappeared from the primary google index. Is it an SEO penalty for links?

Interflora SEO Penalty Analysis 2013

Yesterday evening, well known florist brand Interflora was wiped off the face of the internet.  Well, in search marketing terms anyway… Searching for the terms [Flowers], [florist], [flower delivery], [flowers online] and hundreds of other related search terms yielded the interflora.co.uk domain in first place – until yesterday afternoon.  Now

The Curious Case of Camper Shoes

I stumbled on this less than 20 minutes ago across a twitter conversation concerning rankings for the keyword term “camper men shoes“. Its hardly a big money search term but it seems to be the subject of a bit of mud-slinging-intrigue.   I’m not one to start outling networks –